We are passionate about beauty, resonance and unique achievement.
Bello & Benfatto KlG is not the usual agency or consulting firm. It is the focal point of the creative vision of Dr. Fabio Duma and Magdalena Boschung, M.A, and the home and gravitational center of a bundle of activities in the fields of impact-oriented strategy & marketing consulting, personal & organizational development and transformational (learning) experiences.
At Bello & Benfatto we care about the big picture, while at the same time ensuring transformation on an individual level. We are passionate about beauty, resonance and unique human achievement. These qualities inform all our activities, client relationships and collaborative partnerships.
Our name is inspired by the Italian expression "il bello e ben fatto" which in English means "the beautiful and well-made". It describes the Italian pride in its world-renowned creative sector and its rich artisanal tradition. It is the driving force behind human creativity and craftsmanship, described by sociologist Richard Sennett as "the fundamental human desire to do a job well for its own sake" which fuels all our endeavors and the way we work with our clients.
Welcome at Bello & Benfatto where we are crafting visions and inspiring excellence.
The Founders
Dr. Fabio Duma
Co-Founder, Principal Coach & Consultant
Dr. Fabio Duma switches between the roles of the advisor, supporting organizations, and the coach, supporting individuals.
As strategic advisor, Fabio has established himself as an expert in marketing & management for luxury, cultural & creative industries, working with brands from start-ups to artisanal entrepreneurs to large corporations. He thrives at the intersection of critical strategic thinking, creative vision, and resonant human interaction.
Fabio supports human excellence-driven brands from idea generation to implementation. Deeply caring about impact & resonance across the organization and customer orientation, he puts a special emphasis on ensuring consistency between strategic ambition and everday personal interaction.
As a practice-oriented academic, teaching at several reknowned universities, a published author and a critical observer of contemporary society, business & culture, he brings over 20 years of professional experience across various sectors and functional roles.
This unique blend, and his focus on the human touch, have naturally evolved into Fabio’s second role as a trusted partner for personal development & reflection. As an executive coach, learning facilitator and retreat host, he serves an international clientele of corporate leaders, entrepreneurs, artisans, creatives as well as private individuals.
Magdalena Boschung, M.A
Co-Founder, Principal Experience Designer
Magdalena Boschung is a passionate maker, experience designer and gifted hostess who transforms every space and occasion into an inspiring, memorable encounter. Her unique blend of expertise combines musicology (including expertise in classical opera & research in Vatican secret archives), theater work in Bern & Jesi (Italy), hospitality, and education.
As our unfailing source of creative vision and craft talent, Magdalena serves as Lady of the House in our Tuscan hideaway and sublime hostess of our flower and reading retreats. She is also a trusted coach and sparring partner to both experienced and aspiring educators, bringing her diverse background to bear wherever creativity and learning intersect.
What are people for? People are for caring. There is no excellence in the absence of care.
— Dr. Fabio Duma